Furmint February – Awarded Special Commendation

Objective: Launch Furmint February in the UK on behalf of Wines of Hungary How we did it: We alerted the trade press to encourage the trade to get involved and hosted a tasting of over 90 Furmint wines for trade and press to kick off Furmint February. We engaged with consumer press to...

Pairing perfumes and alcohol with Jovoy

Objective: To demonstrate the essential oils in both alcohols and perfumes. How we did it: R&R and the team at JOVOY perfumes paired gin, whisky, Riesling, India Pale Ale, English Sparkling Wine and other drinks to the shop’s wide range of luxury perfumes, and then invited concierge companies, and female,...

Introducing California

Objective: To immerse a small group of influential media in California and build knowledge of the area’s wines and positive relationships for future activities How we did it: R&R hand-selected a small group of non-competing media with good reach and visibility across print, online, social and broadcast channels, to join...

The Launch of The Wine Garden of England

Objective: To launch the Wine Garden of England, seven Kentish winemakers joining forces to promote wine tourism in their region How we did it: R&R worked with the seven producers and local tourism body, Visit Kent, to draft a press release announcing the launch of the group and their new...

Tio Pepe – Unfiltered

Objective: To alert media to the 2018 release of Tio Pepe En Rama - unfiltered How we did it: R&R contacted a targeted list of trade media, wine writers and online influencers and offered samples of the latest release of Tio Pepe’s as-nature-intended sherry – demonstrating the flavoural effect of...

Duvel Giftpack Mailing

Objective: To promote the new gift pack from Duvel as the perfect Christmas tipple How we did it: A timely pre-Xmas attack on beer writers and gift guides using a colourful image of the new gift pack. This was just what national newspapers, lifestyle magazines, high circulation regional newspapers and...

Hobgoblin Vermouth

Objective: To create an autumnal ghoulish stir for Hobgoblin, the official beer of Halloween. How we did it: Working with a leading bartender at Sager & Wilde, R&R helped curate the world’s first beer Vermouth. To mirror the goblin’s woody lair, ant-filled ice cubes were added to each resultant cocktail...

Copper Rivet Distillery’s Gin Harvest

Objective: To demonstrate the distillery’s rural roots and infatuation with ‘grain to glass’. How we did it: R&R pre-photographed the harvesting of barley, wheat and rye, and its delivery by boat from the farm to the distillery’s doors. Media were then invited to tour the farm, chew the fresh grain,...

Creating Olley’s English Wine List

Objective: To launch the UK’s first English Wine list in a fish and chip shop How we did it: R&R put together a list of 9 wines from 5 different counties and pre-paired them with 9 separate fish on the menu at Olley’s Fish & Chip Experience in Herne Hill....

Launching Domaine Evremond – Award Winning

Objective: To highlight Champagne Taittinger’s pioneering investment in UK farmland How we did it: Media were invited to a ‘secret’ press conference in Westminster Abbey where the Taittinger family’s hero, Charles de St Evremond, the first ambassador for Champagne, is buried. Iconic photography was commissioned in advance Results: Over 500...